Patients bypassing their local hospital can lead to lower patient volumes and revenue, putting some rural hospitals at risk of closure.
Category: Consumer & Brand
2022 PRC National Healthcare Consumer Study
Responding to the evolution in healthcare habits, PRC conducts a survey of consumers across the country, looking for habitual trends.
Healthcare Reviews Part Two: How to Write a Good One
Writing a fair and credible online healthcare review is an important skill for the modern patient.
Healthcare Reviews Part One: How to Read them
With most Americans happily spending increasing amounts of time on their smartphone, it’s no surprise that each year sees a rise in people finding doctors based on word of mouth and online reviews.
At your fingertips: Is Dr. Google worth the risk of misdiagnosis?
In the Age of the Internet, many caregivers hope their patients come to them with questions about what they read online. In all reality, fewer Americans than ever talk to their doctors about what they find.
Embracing Excellence to Drive Consumers to Your Brand
This webinar examines the importance of having an excellent patient experience to back up the messaging marketing shares with consumers.