PRC’s data and insights guide your organization towards excellence to drive patient loyalty and strengthen your brand in today’s competitive marketplace. As dedicated partners, our team works with you to customize your research design and meet you where you are to best support your strategic goals.

Why Excellence?

PRC measures excellence in healthcare for a reason. When considering a doctor’s service, are you more likely to recommend a doctor you describe as “very good” or “excellent?” In our research, patients who perceive their care to be “excellent” are four times more likely to recommend an organization than those who perceive it as “very good.” It’s this distinction that differentiates the best in healthcare, and why we believe it’s important to acknowledge in our research.

Excellence goes two ways for us: we encourage healthcare organizations to strive for it, and we want to provide excellence in our research and solutions—both of which come from our own dedication to healthcare excellence, a dedication held for over 40 years.

Hand holding blue trophy with star to recognize excellence in healthcare
Magnifying glass in front of pie chart analyzing patient loyalty

Quality to Loyalty

To complement CAHPS questions that measure frequency of care, PRC also asks loyalty questions that measure for quality. With CAHPS questions, poor care could still receive the same response as excellent care if both are delivered with the same frequency. However, when measuring quality, if care is perceived as excellent, it creates a memorable experience that translates to healthcare consumer loyalty over your competition. We apply this loyalty measurement to our patient experience, employee engagement, and physician partnership research to foster excellence throughout your entire organization.

Achieving Excellence

"At Asante, our vision is to be a trusted health partner for life—every person, every time. As a committed partner, PRC supports our vision, and aligns with our focus on excellence; they take the time to understand our goals, and then determine a research strategy best suited to help us accomplish them. PRC's expertise and dedication are unparalleled."

Win Howard

Chief Executive Officer, Asante Three Rivers Medical Center

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Explore Other Solutions


PRC’s Voices® is the industry’s only reporting tool to capture the actual voice of the patient and provide search functionality within those comments. read more

Key Drivers of Excellence®

Identify primary areas of focus to shift the patient experience from very good to excellent. read more

Real Time Data

PRC Esurveys allow surveys to be taken anywhere, while the PRC EasyView® app facilitates mobile monitoring of results, creating an accessible, all-encompassing environment of real time data and reporting. read more

Response Rates

Capture your whole audience’s perception of excellence and loyalty with high industry-leading response rates of the silently satisfied. read more