Amid the football season, we explore the similarities between successful, popular NFL teams and hospitals with strong brands.
Branding is not just for clothes, soft drinks, or other consumer goods; it’s extremely important for healthcare institutions as well.
Patients bypassing their local hospital can lead to lower patient volumes and revenue, putting some rural hospitals at risk of closure.
Responding to the evolution in healthcare habits, PRC conducts a survey of consumers across the country, looking for habitual trends.
Writing a fair and credible online healthcare review is an important skill for the modern patient.
With most Americans happily spending increasing amounts of time on their smartphone, it’s no surprise that each year sees a rise in people finding doctors based on word of mouth and online reviews.