When I was very young, I wanted to be a zookeeper. Not because I had a strong yen for biology or a desire to clean up after elephants, but because I was deeply indignant that going to the zoo only meant looking, not touching.
Tag: ethnography
Ethnography, Thick Data, and Healthcare: How to Leverage Qualitative Research to Further Your Patient, Employee, and Physician Efforts
In 2016, global tech ethnographer Tricia Wang spoke at TEDxCambridge on “thick data”—the precious, unquantifiable insights gleaned from speaking with actual people.